SEO

Tonight I am reading how to boost your ranking on Google and other major search engines. The author of the free eBook is Brad Callen: SEO Made Easy. Before I make changes on the site I am going to start a data chart to track the effectiveness of the changes. I like the way the site looks right now, hopefully the owners of Angoon Trading will like it as well.
1 page down 89 more to go.

Just When You Think

you're done with a project, there are always the tweeks. I think I got most of them, leaving only the SEO and meta tags blank since I want to learn some more effective ways to label, categorize and drive the right kind of buyer to our site. So far our bounce rate has been in the 50% for the entire month. Tomorrow will begin the hiatus from the web site until I can wrap my head around the new web development tips and tricks that I can glean from all the reading that i piling up-waiting to be sorted and read.

Nothing Learn

but something gained. I got the website published this evening with most of the corrections. Still need to add the disposable grill. Tomorrow I will work on meta tags and double checking all of my new links. I will also forward it to the ABC so we can link. Also I will in earnest, read, read, read.

Ugh

Today I was working on another project that took me away from my internet marketing adventure. I need to manage my time a bit better so that I can reach my goal. Wait what goal? I've yet to formalize a real time line and outcome. I just kind of jumped into the research before determining my ideal end result. I will ponder this deadline and expectation-o-meter for another night. Tonight I have to finish my updates, publish and get some reading done. And egads-it's already 12:30am. I wonder how much longer I'll be able to work before my little princess beckons me. Enough of the personal life, on to the site.

Let the reading begin

Today I gathered my reading material and dabbled with Web CEO. I can already see where my niche is and the number of people searching for such items is way low. Therefore even if I create the best site known to man, I will still have such a limited audience at this point. That said, we have had more real inquiries and purchases since the new year began...which leads me to wonder why am I going to rework this site? The answer is simple, I want this site to blow up despite its relatively niche market. I guess that means a bit more creativity on my part, oh dang.

Improving Site Traffic

Just when I think I have finally gotten my mind wrapped around keywords and phrases, SEO and PPC, spiders, robots I realize there is yet another book I need to download in order to make that next step into internet recognition. Since the site's debut I have learned a lot about web deign and attracting viewers. Until recently we've had viewers, but no buyers which is not surprising since most of our products are not on the top of most people's lists. So despite offering quality products the audience they are intended for is rather limited, or so I thought.
Which brings me full circle. I have been working with the sites keywords, meta tags and the narrative and it seems to have paid off. We've been getting questions about our products have seen an increase in our sales. Now to make this grow and build. I know I'm not alone in this vast mass of information and I am going on a journey to discover all the ways I can best navigate through this tangle and draw some business to my site. Today is the first day in a new internet marketing campaign.

Mother Nature

Can't seem to decide how to behave this winter. The temperatures have been just as extreme as the weather. We've had a handful of days where there was the perfect balance and soft, fluffy flakes rained down. Then there have been too many days to care to remember when it was too warm to snow, but just cold enough for the rain to really sink into your bones. And there have been a few rare occasions in which the temperatures got too cold to snow.

The piles of snow around town keep collecting and melting only to be resurfaced again in a few days. The one good thing about this erratic weather is the thick layer of ice that usually build up on the road under the snow is not which improves driving conditions considerably.

Help Us Help You

We are promoting the efforts of Admiralty Research and Development (ARD) in their fund raising endeavors with Pick.Click.Give. We have worked closely with this local nonprofit for the last 4 years for the annual king salmon derby.

This year all you have to do to make a donation to our favorite nonprofit is apply for your 2010 PFD online and follow the links. Last year more than 5100 Alaskans supported nonprofits throughout the state. Now you can do your part and support ARD. If you are a fan of SE Alaska, Angoon or our store and want to make a donation but don't live in Alaska then visit our storefront at www.shop.angoontrading.com and follow the link "Ways We Help."

We are hoping that this fund raising campaign will allow ARD expand their community development efforts as a way to improve economic growth in our community. Help us help our community because we know an organization like a community is only as strong as its members.

In With The New

2010 is here and the trade shows have already begun. New items will be arriving shortly. The store just like the scenery will be changing this spring as new items are placed on the shelves and posted online.

Last year our noses were filled with the scents from the Mandles...candles for men in such enticing aromas as stripper, leather, tobacco. All the classics. They made a perfect Father's Day gift for a man with a sense of humor. We also added Native sunglasses and XtraTuf to our list of brands we carry. Not to mention all the fishing gear, gloves, rain gear and more that was so desperately needed in a small fishing village in Southeast Alaska.

Who knows what's in store for this year.